01 / EXECUTIVE SUMMARY
We help companies
make more money.
Our proprietary methodology has two components.
AIncrease revenue.
Make the top line go up.
BDecrease costs.
Make the other line go down.
The space in between?
We call that profit.
Source: two lines drawn in the direction we wanted.
You may already know this. But have you seen it in a deck?
02 / REVENUE DEEP DIVE
Have you considered
charging more?
One of the best ways to increase revenue is to raise your prices.
So, as a general rule, we recommend raising your prices.
SAME PRODUCT, BEFORE$100A perfectly good price.
→SAME PRODUCT, AFTER US$125A strategically optimized price.
Illustrative only. Assumes customers continue buying exactly as much. We put that assumption in small type.
Same thing. Bigger number. That’s the recommendation.
03 / COST DEEP DIVE
Don’t call it cutting jobs.
Call it right-sizing.
The right people. Doing the right work. At the right time.
Ideally, fewer of them.
BEFORE: THE WORKFORCE
9 people doing the work.
AFTER: THE RIGHT-SIZED WORKFORCE
3 people. A very inspiring email.
“We’re empowering a leaner team to unlock its full potential.”TRANSLATION: SAME WORK. FEWER PEOPLE.
The cost goes down. The remaining team’s calendar fills up.
04 / PROFIT DEEP DIVE
And where does
all that profit go?
Straight back to the executives, of course.
To reward them for making such excellent decisions.
↗More revenue
Customers pay more.
+↘Lower costs
Fewer people do more.
=$Bigger bonuses
Leadership gets more.
“A tremendous team effort.” — The person receiving the bonus
The value has been created. And very specifically distributed.
05 / YOUR EXCLUSIVE OPPORTUNITY
What can we
do for you?
REVENUE ↑
COSTS ↓
PROFIT ↑
MORE. MONEY.
Definitely a framework. Just happens to be a pyramid.
BROUGHT TO YOU BYSome of the brightest
in the industry.And, more importantly, your son.Robby showed you his work. I made you an entire website.
Tap a tab, use the arrows, or swipe. Synergy is optional.
WHISPERING